直接的作用。通过电视媒介形象、色彩、光线、声音、音乐等传输符号来创建一个虚拟的人类世界。在日常生活中,我们的行为习惯除了自己的学习外,还可以通过“听”、“看到”直观感觉,感觉生活更加生动。像一个电视广播“肯德基里面”、“麦当劳”的广告,它是通过使用鲜艳的色彩,使一个美丽的图片,提起孩子们甚至成年人的胃口。让孩子们可以在看到米,或“爷爷”,脱口而出“我要吃肯德基麦当劳/。不仅是孩子,但也成年人很容易吸引,从电视广告。当你在电视上看到在运动品牌广告,因为它传达的魅力的一种广告。在购物的人都会留意这些品牌,即使你不买也会进去观看。这是电视广告的特殊魅力。
Indirect role. On the one hand, mainly through the comprehension media expression comes out. The medium of television transmitted to our information cause our emotional resonance, and let us go to pursue honors this life, or to some outrageous behavior produce contravene psychology and so on. Move by affection and using it to teach. That’s indirect affection from people’s mind. Fang’s director of the "big earthquakes", Zhang jingchu plays a little girl who survived in Tangshan earthquake. When she grew up, seeing TV was played in about Wenchuan earthquake reports. Those some pictures are deeply hitting her heart, reminded her childhood memories that unbearable of the past. But, her first reaction is "I want to go back, there need me". Depending on the picture about Wenchuan earthquake broadcast of disbelief, inspired her heart reserves of emotion. This is a perfect example of why, here the medium of television and no direct call people want what to do, but by playing the post-disaster Wenchuan life situation, so as to evoke people's hearts that the feeblest strings.
【How Does TV Affect The Society? 电视如何影响社会?】相关文章:
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