"We encourage the idea because it can help pool together redundant labor and release unused farmland kept by villagers," said Li Jinzhu, Party chief of the village committee.

Besides the individual endeavors, all 4,288 villagers in Xiaogang were turned into shareholders of the village's collective in 2017, to benefit from the business development from Xiaogang's intangible assets.

Villagers each received a dividend of 350 yuan (about 55.5 U.S. dollars) in February from the village collective's earnings of 8.2 million yuan from the operation in agriculture, education, tourism and capital management in 2017.

"Though it's not a big sum of money, it definitely marks a hopeful beginning," Yan Yushan said.

As a member of the village committee, Yan said the village's reform history was its intangible assets, attracting hundreds of thousands of visitors every year.

He said the village's collective had a think tank, with 18 entrepreneurs, all fellows from the village doing business in big Chinese cities.

With the intellectual supports, the village has set up a 400 million-yuan modern agricultural reform fund, invited the Beidahuang Group to begin modern farming and develop farm produce under the Xiaogang trademark.

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