The greater choice is unarguable. But does it lead to better outcomes? And do the "scientifically tested algorithms" actually work, and deliver the goods in ways that traditional courtship (or, at least, flirtation) cannot manage? These are the questions asked by a team of psychologists led by Eli Finkel of Northwestern University, in Illinois, in a paper released—probably not coincidentally—a few days before St Valentine's day. This paper, published in Psychological Science in the Public Interest, reviews studies carried out by many groups of psychologists since the earliest internet dating site, Match.com, opened for business in 1995. In it, Dr Finkel and his colleagues cast a sceptical eye over the whole multi-billion-dollar online dating industry, and they are deeply unconvinced.
更多选择这一点毫无疑问,可这确实能带来更好的结果吗?而所谓的“科学验证过的算法”真的有用吗?这些算法真的能提供传统的追求方式(至少是,调情方式)所办不到的事吗? 美国伊利诺斯州西北大学伊莱·芬克博士领导的一个心理学专家小组关心的正是这些问题,他们恰是在情人节前(也许真的不是巧合)发表了这么一篇论文。这篇论文,发表在《公众心理科学杂志》上,回顾了自最早的婚恋网站Match.com自1995年上线以来各路心理学家为此所做的各种研究成果。在这篇论文中,芬克博士和他的同事们对价值千亿美元的网络婚恋产业投去质疑的目光,而研究结论也确实令他们对本段开头所提的那些问题答案更为怀疑了。
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