The best entrepreneurs aren't flourishing because an opportunity fell in their laps. They achieved success by going out of their way to make something happen.
最好的企业家不是因为天赐良机才发达的。他们想尽办法,让一切成为可能,从而走向成功。
Know your customer. Always ask what your customer needs and how you can help. At Wells Fargo, we kept in touch with our customers, figured out what kinds of people they were and how we fit in.
了解你的顾客。经常问问你的顾客需要什么,你能为他们做些什么。在富国银行,我们和顾客保持联系,了解他们都是什么性格的,我们如何才能和他们打成一片。
This is a takeaway many entrepreneurs forget. Spending years creating a product that looks amazing but nobody wants isn't helpful. Instead, build something that makes your customers' lives easier, and always look for more ways to serve them.
这是很多企业家会遗忘的一点。花了很多年创造出看起来非常棒的产品,但是却没人想要。这没有用。相反的,要创造出能让顾客生活更轻松的东西,始终探寻为他们服务的更多途径。
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