销售天花乱坠是大错 4件事情躲不过_BEC初级作文

销售天花乱坠是大错 4件事情躲不过

说谎这事儿不好做。如果谎话很小只是毛毛雨的话，说给客户或者未来客户听可能不会有什么危害。比方说，一个怒气冲冲的客户打电话来告状，你会告诉他咱正在处理他的问题呢，即使你其实在做别的事。你的目的可能是为了让他平息怒火，并且让人家觉得咱哥俩好你的事就是我的事，解决您的问题是我们的十万火急。

Only the issue remains that it was not the truth. If your customer calms right down and appreciates your focus and attention to solving the problem, you're going to get some positive feedback, teaching you that telling lies, no matter how well intended or small, can be a good thing.

要命的是不管怎么立牌坊，谎话也不可能成真。如果你的客户情绪平静了下来并且感谢你的专注与对解决他的问题投入的精力，这是你就要给人家一些积极的反馈了，这样你就能发现，说一个谎，不管多小，都要圆谎才可以。

This can and most likely will lead to telling more lies. And once you get something rolling downhill, you're going to find that stopping it is a whole lot harder than getting it going.

一个谎话可能需要十个谎话来圆。就好比你把小雪球推下雪山，一路的积淀使你发现，根本停不下来！

Lies Create Expectations

谎话让人期望值太高

When you tell a lie to a customer or prospect, you are often creating expectations that you may or may not be able to live up to. Lies are all about over promising and under delivering while you should be focusing on under promising and over delivering.