1. 'Because'
“因为”
“Because” is the conduit you will use to explain your motivations for every element of your request. In his book Influence, Robert Cialdini describes this as a “request + reason” and proves that this combination significantly increases the likelihood that your request will be obliged.
“因为”是你用来解释你所有需求动机的渠道。在罗伯特 西奥迪尼的书《影响力》中,他将这个描述为“请求+原因”并且证明了这种组合可以极大地提高要求被满足的可能性。。
In one case study that I read in college (but, sadly, couldn’t find to link to here), one experiment had people ask if they could cut in line. The study found that people were far more likely to allow others to cut in line when the word "because" was used, as opposed to when it was not used (i.e., “May I cut in line?” vs. “May I cut in line, because I’m very late for an appointment?”). This was true even if the reason given was ridiculous (e.g., “May I please cut in line because I need to get to the front sooner?”). The word "because" seemed to trigger something in people that caused them to oblige the request.
我在大学念书时读到过一个案例(可惜的是,案例链接找不到了),在一个实验中人们被问到插队的事情。这个研究发现,插队的时候使用“因为”,更容易插队成功(例如,“我可以插队吗?”对比“我可以插队吗?因为我约会快迟到了~”)。即使给出的理由非常荒唐时,也同样适用(例如,“我可以插队吗?因为我想要快一点儿~”)。“因为”这个词就像是触发了人们内心满足要求的一个按钮。
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