Generally speaking, all idle chatter and gossip belong to white noise. A celebrity couple giving birth to twins, for example, or some other couple facing divorce because one of them is suspected of cheating on the other, and such like.
News of this kind can be a useful distraction – when you’re really bored and have no better entertainment than using your time this way, that is. But if you want to seriously focus on doing something, finish writing a book before Friday or cut a business deal before sunset, you may want to block out this type of news. Otherwise, you’ll get distracted so much that you won’t be able to get anything done – or you may make the wrong decision.
So you want to block out all the white noise, or just noise, as quickly as we want to dial away from white noises on the radio.
All right, media examples of “white noise” people have to hear and deal with:
1. Jim Moffat, a celebrated chef from San Francisco, actually did pull the escape hatch. “I came here on a whim and instantly fell in love with it,” he recalls, grabbing a cold-brewed Maui-grown coffee at the counter of his new artisanal bakery in Hanalei. “I asked my girl if she wanted to raise kids on the beach, and she said yes.” The couple moved here in 2004; he opened Bar Acuda, a perpetually packed tapas restaurant, in 2005; earned a James Beard nod in 2017; and, last year, took over the town’s underwhelming coffee shop and replaced it with the Hanalei Bread Company, which sells insanely delicious $8 chai spice and coconut java drinks alongside homemade millet sandwich bread. Take a seat on the bakery’s wraparound porch for some fantastic people-watching—this is the de facto town square, where tattooed surfers, attractive young tourist couples, oddly healthy wild chickens, and, depending on the day, Pierce Brosnan (who has a house here) all pass by.
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