行业数据显示,2017至2016年间,剃须和脱毛产品的销量从5.98亿英镑(约合53.4亿元人民币)下降至大概5.67亿英镑,下降了5%。
Roshida Khanom, associate director in beauty and personal care at Mintel, said that women were influenced by the wellness movement.
英敏特美容与个人护理中心副总监罗希达•卡洛姆说,女性正在受到健康运动的影响。
Products such as shaving foam and hair removal cream are perceived to be bad for the skin, leading women to shun them in favour of natural beauty products.
人们认为,脱毛产品,如剃须泡沫和脱毛膏等会对皮肤造成伤害。因此,许多女性不愿选择这些产品,而选择使用自然美容产品。
The "free from" trend, which sees women rejecting chemicals in favour of natural products, has been influential, with 53 percent of women saying they only use products with "natural" ingredients.
“解放”的浪潮对女性的影响巨大。她们开始拒绝化学品,更加青睐自然产品。53%的女性称,自己只使用那些含有“天然”原料的产品。
Prominent food bloggers including Ella Woodward have written about using natural beauty products.
许多著名的美食博主,包括艾拉•伍德沃在内,也开始在博文中介绍自然美容产品。
Ms Khanom added that other trends have taken precedence over shaving. Women are increasingly likely to spend money on contouring products and coloured cosmetics popularised by beauty bloggers and celebrities including Kim Kardashian, in an effort to express their creativity.
【自然解放浪潮来袭 近四分之一女性不再剃除腋毛】相关文章:
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