Let me give you an example of the two kinds of skills. If you listened to the Super Bowl on Sunday, you would have heard comments made about Walter Payton and the award given in his honor. Payton is remembered as the most prolific running back in the history of American football, but he was also known for his kind, compassionate, and humorous character.
“Sweetness” became Payton’s nickname early in his career, and the announcers mentioned it on Sunday. In addition to his “hard” football skills, his “soft” personality skills won him an enduring reputation.
Soft Skills in the Work Place
More and more corporations around the world recognize that, in order to gain a competitive advantage, they need to make sure their people know how to handle themselves at work and how to relate with their customers and peers.
It’s often said that hard skills will get you an interview but you need soft skills to get and keep the job. It’s no longer enough to be an expert in a field of knowledge. Competition is fierce; it’s your soft skills that make you stand out.
If you’re in sales, soft skills are critical for survival. As a Realtor, 92% of all sellers to whom I presented my services selected me over my competitors. It was my soft skills that were responsible for this success.
Soft skills aren’t just important in the obvious positions that deal with customers. They are important for every person in an organization. Take IT professionals as an example. When they acquire soft skills, better relationships are built between other business units resulting in increased productivity.
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