综艺节目掀起的网络热潮_时事_双语阅读-查字典英语网

综艺节目掀起的网络热潮

In the meantime, it appears that some traditional TV shows are losing their *allure. The rating of Zhejiang TV’s *flagship singing competition show Sing! China (《中国新歌声》) has fallen to below 3 recently, which is about half of its highest figure.

与此同时，一些传统电视节目的魅力似乎也在逐渐消失。近期，浙江卫视的王牌歌唱比赛节目《中国新歌声》的收视率已跌破3，仅是该节目最高收视率的一半。

A report released earlier this month by China Internet Network Information Center shows that the country has around 700 million internet users. This *monolithic market means that online video sites are being transformed from *supplementary broadcast platforms to original program suppliers.

本月早些时候，由中国互联网络信息中心发布的一份报告显示，目前中国大约有7亿互联网用户。这一巨大的市场意味着，视频网站正在由辅助性的播放平台转变为原创节目供应商。

Compared to conventional TV, most web shows cater precisely to the tastes of young audiences, aiming their output mainly at the post-1990s generation – apparently the most “vibrant” of internet users. Production teams are well versed with online buzzwords and punch lines –U Can U Bibi (《奇葩说》) even “warning” its watchers: “Viewers over 40, please watch our show in the company of a post-1990s person.”