为什么越来越多的人嫌弃并剪掉衣服商标_时事

为什么越来越多的人嫌弃并剪掉衣服商标

十几年前，身穿一套印有品牌标志的名牌服装曾是财富和成功的象征。而如今人们却想法设法地抹去衣服和包包上的标志，还有博主专门在网上发教程贴教大家如何去掉各式各样的商标。那么为什么越来越多的人开始嫌弃明显的商标呢？

There was a time between the 1990s and mid-2000s when dressing head-to-toe in designer clothing emblazoned with logos was a sign of wealth and success. Now, people are using scalpels to slice logos off.

从上世纪90年代到2005年左右，身穿一套印有品牌标志的名牌服装曾是财富和成功的象征。如今，人们却要用刀将衣服的商标裁掉。

Online, bloggers are posting tutorials on how to remove the thread stitched into shirts and hats without leaving an unsightly outline or picking off the logo on sunglasses without leaving behind a blurry mess. Writing stamped on in vinyl, meanwhile, is wiped away with nail polish remover, according to the Wall Street Journal.

一些博主在网上发教程贴教大家如何去掉缝在T恤或帽子上的标志且不留下难看的印记，以及不留痕迹地去掉墨镜上贴的标志。此外，据称，可以用洗甲水擦掉印在乙烯塑料上的文字。

In 2015, a report by Goldman Sachs revealed that millennials prefer clothing without labels or logos. When a person can transform themselves into a "brand" with some well-lit Instagram photos and considered Tweeting, essentially advertising someone else's product on their chest or handbag can become less appealing.