The Yuxinou Railway will carry Namchow's raw dairy materials from European producers to the inland area in around 14 days, compared to more than a month through the existing land-and-sea route.

The railway will save the company time and money while helping keep dairy products fresh and improving efficiency, Chen explained, adding that authorities in western regions have offered services that are as good and as professional as their counterparts in coastal areas, if not better.

A logistics warehouse for Namchow Groups's Chongqing branch has opened and a technology center has also been set up. The company is also considering building its first factory in western regions in Chongqing.

"The Chongqing branch will serve as a pivot for our group in expanding business in the western regions," Chen said.

CONFIDENCE AND DETERMINATION

Namchow Group's decision to enter the mainland's western market came when Taiwan's Democratic Progressive Party came to power and refused to recognize the 1992 Consensus, which embodies the one-China principle -- a refusal that has sabotaged cross-Strait exchanges and cooperation.

"Political factors won't change the fact that the economies of both sides of the Strait are highly interdependent," said Chen, adding political change on the island will not shake Namchow Group's confidence and determination to invest in the mainland.

"The mainland market, which has contributed more than half of our total business and profits, is too enormous to be ignored," he said.

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