前段时间,知性美丽的艾玛小公举在英国地铁上藏了100本书,鼓励大众多读书。这让国内网友羡慕不已,不仅大赞艾玛女神秀外慧中,也纷纷表示这样有意义的活动应该要有“中国版”。于是,没过多久一家中国公司便在北上广三地发起了“丢书大作战”活动,在地铁、飞机、顺风车上藏了1万本书,还邀请来各路明星助阵。但是理想很丰满、现实很骨感,本土化的藏书活动收效一般,网友反响也是褒贬不一。
Lucky subway and taxi passengers in Beijing, Guangzhou and Shanghai might stumble upon a hidden book during their commutes.
北上广三座城市的幸运乘客可能在上下班途中无意中发现藏在地铁和出租车上的书籍。
The Fair, an online entertainment and publishing company, has dropped 10,000 books in spots on subway networks, passenger planes and Didi carpooling vehicles in all three cities to spark an interest in reading among the masses as part of its "Mobook" movement. Another 10,000 quotas have been arranged on the basis of a QR code system for book donors to join the campaign to drop their own books around the Chinese cities.
新世相网络娱乐及出版公司为了激发大众阅读兴趣,在北上广的地铁、民航飞机和滴滴顺风车上“丢”了1万本书,作为其“丢书大作战”活动的一部分。新世相还为参与活动的捐书者准备了1万本捐赠名额,他们可以通过二维码系统在全国各地丢下自己的书。
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