国内英语资讯:China Focus: Private fitness studios boom in China_时事

国内英语资讯:China Focus: Private fitness studios boom in China

"Chinese people are not only putting more attention on health but also are more willing to pay for better consumption experiences," said Tang, adding that those born in the 1970s and 1980s were the major clients.

Chinese people will spend about 1 trillion yuan on sports consumption this year, said Ouyang Li, an official with the National Development and Reform Commission, at a press conference in August.

"The expansion of the high-end consumption population and upgrade of people's consumption demand contributes to the rapid development of the private fitness studios in China," said Yi Jiandong, a sports economy expert with Peking University's National School of Development.

Meanwhile, the coach training business is becoming more lucrative.

The number of trainees of Saipu Fitness Institute, the only listed and leading fitness-training organization in China, is expected to reach 40,000 this year, according to Zhao Siyu, assistant president of Saipu Investment Co. Ltd.

Saipu reaped 259 million yuan in sales revenues in the first half of this year, up 78 percent year-on-year, and its net profits increased by 81 percent to 72.38 million yuan during the same period, according to its semi-annual report, which attributed the growth to the rising number of trainees.

"Saipu has been expanding the scale of its five schools in Beijing and Shenzhen, and a new school in Shanghai is opening soon," said Zhao, adding that the company is also engaged in sports education and community fitness.