Zara has unveiled a new, curvier logo - but not everyone is a fan.
Zara推出了一个新的,有曲线的标志 - 但不是每个人喜欢。
The fast-fashion retailer recently revealed the updated logo, which replaced its former easily-recognised logo, on its website and social media accounts.
这家快时尚零售商最近在其网站和社交媒体账户上发布了更新的标志,取代了之前易于识别的标志。
Unfortunately, consumers are less-than-impressed with the new branding, designed by the Baron & Baron agency - as the letters are quite cramped.
不幸的是,消费者对Baron&Baron设计的新标志不是很满意 - 因为这些字母非常窄。
In addition to overlapping all of the letters, a curve has been added to the bottom of the Z and the R, making for text slightly difficult to read.
除了重叠所有字母外,还在Z和R的底部添加了一条曲线,让整个标志更看不清。
The style is also not unique - as HypeBeast pointed out it is the signature typography of artistic director and Baron & Baron founder Fabien Baron.
新的风格也不独特 - HypeBeast指出它是艺术总监及Baron&Baron创始人Fabien Baron的标志性排版。
People mocked the brand's latest appearance - and questioned who approved the crowded design.
在推上,人们嘲笑该品牌的最新标志 - 并质疑谁批准了这种挤成一堆的设计。
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