VidCon, which started 10 years ago as a meet-and-greet event for popular YouTubers, is a perfect place to observe influencers in their natural habitat. And many of them were here to promote their channels, to network with other creators and to make strides toward the dream of internet fame.

VidCon始于10年前，最初是受欢迎的YouTube创作者的见面会，是观察网红在其自然栖息地的完美场所。他们当中许多人来这里是为了宣传自己的频道，与其他创作者建立联系，并朝着互联网成名的梦想迈进。

Sometimes, that meant appearing in photos and videos with more popular influencers in an attempt to increase their own following, a practice known in influencer circles as "clout chasing." Other times, it meant going to panels with titles like "Curating Your Personal Brand" and "How to Go Viral and Build an Audience." For VidCon's featured creators, the super-famous ones with millions of followers, it can mean spending the day at a meet-and-greet with fans before going out to V.I.P. parties at night.

有时，这意味着与更受欢迎的网红一起出现在照片和视频中，以增加自己的关注者，这种做法在网红圈子里被称为“追逐影响力”。还有时要参加一些以“打造个人品牌”和“如何做到病毒传播并建立受众”为主题的讨论会。对于VidCon的特别主创们，也就是那些拥有数百万粉丝的超级明星来说，白天则要和粉丝见面，晚上出去参加VIP派对。

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