Meanwhile, Ebay moved its business focus to cross-border e-commerce, where Chinese consumers sell to overseas consumers. It holds a leading position in that segment.

与此同时，eBay的业务重心转移到跨境电子商务方面，中国的商家利用它向海外消费者销售产品。它在这个领域处于领先地位。

Key lessons. How Taobao kept Ebay out of the market and became China's dominant e-commerce platform in a relatively short space of time holds lessons for Chinese and western companies alike.

关键经验。淘宝如何在相对较短的时间内，把eBay拒于中国市场之外，成为中国最重要的电子商务平台，其经验值得中国和西方企业学习。

First, Taobao provided services and solved problems for the smaller businesses that are the driving force behind China's economic boom. For instance, Alipay enabled people to pay for goods and services easily.

首先，小企业是中国经济繁荣的推动力量，淘宝为这些小企业提供服务、解决问题。例如，支付宝让人们可以轻松地进行支付，购买商品和服务。

Second, Taobao set up or integrated services that complemented each other and used this ecosystem to create a bar to competition.

第二，淘宝创建或者整合了互补的服务，并用这套生态系统筑起竞争壁垒。

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