Renowned CCTV anchor Zhao Pu warned of the potential dangers of consuming firm yogurt and jelly in his microblog on Monday。

An anonymous CCTV staff worker implied such foods might contain gelatin, a collagen-derived material made from animal skin and bones, and used in the chemical industry, the Beijing News reported。

From the reports, the public widely believed industrial gelatin was being used as an addictive to improve the food's flavor。

But Fujian Qinqin Inc., a jelly maker responded as saying jelly's viscous agent is not gelatin but rather carrageenan, which is safe to eat。

While an unidentified dairy company said big firms wouldn't use industrial gelatin, adding that edible gelatin causes no harm to human consumption and is a nationally-approved addictive。

However, the two gelatins are unable to be differentiated in appearance, posing difficulties for consumers。

Health experts suggest consuming less soft candies and not buying firm yogurts. In addition, customers should always choose name brands。

知名央视主播赵普周一在微博上发出提醒，号召不要食用固体酸奶和果冻。

据报道，另一名未透露姓名的央视人员也暗示，这类食品可能含有某种明胶。明胶是从动物皮肤和骨骼中提取出来的胶原蛋白衍生品，是一种化工材料。

报道指出，公众普遍认为工业明胶是作为增稠剂，改良食物的口味。

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