日本下坡路上的赢家_BEC初级作文_BEC初级-查字典英语网

日本下坡路上的赢家

经济长期滑坡迫使日本企业大幅削减成本，一些日本企业不得不彻底重新思考它们的业务模式。一些日本企业成功避免了通缩的最糟糕影响，甚至在艰难的经济状况下走向繁荣。因此，它们为那些将在遭遇困境的西方经济体中长期处于艰难境地的企业提供了一些重要经验。

Japanese companies that have succeeded during sluggish times have largely done so by building on their core strengths to develop value-added products and by finding new channels for those products.

在经济乏力时期获得成功的日本企业，大多凭借的是建立核心优势来开发增值产品，并为这些产品找到新的销售渠道。

One such company is Toray, which generates nearly 40 per cent of its revenues and about a third of operating profits from fibres and textiles – a business that has historically shifted from developed countries to lower-cost emerging markets.

东丽(Toray)就是一家这样的公司，该公司近40%的收入和约三分之一的营业利润来自纤维和纺织品，这种业务过去已经从发达国家转向成本较低的新兴市场。

What enabled Toray to escape the fate of pioneers in the industry such as Courtaulds, the UK group that was finally broken up and sold off, was its determination to persevere with basic research and development, even though it might take decades to bear fruit. A prime example was its refusal to give up on carbon fibre, an extremely lightweight but sturdy material, which many in the industry, including Courtaulds, eventually abandoned because of a seeming lack of profitable applications.