过去20年来,这样的故事不断地在日本曾经称霸于世的电子产品公司身上上演。在这期间,日本企业在硬件方面的突破胜过了竞争对手,从平板电视到高端手机均是如此。然而,在这两项业务中,它们的海外竞争对手通过实现更快速的技术改进、在产品中集成直观简便的软件和在线服务、更巧妙地削减成本和推出更灵活的营销信息而大赚特赚。
That is a contrast with the glory days of the late 1970s and early 1980s, when Japan started to dominate theworld of consumer electronics. As the Japanese economy surged, its electronics conglomerates ruled the market for memory chips, color televisions, and videocassette recorders, while their research labs gave birth to gadgets that would define an era: the Walkman, CD and DVD players.
这与上世纪70年代末和80年代初的情况形成了鲜明对比,当时日本开始垄断世界消费电子产品市场。随着日本经济飞速发展,该国的电子业巨头也开始统治内存芯片、彩色电视和盒式磁带录像机市场,它们的研发实验室开发出了一批定义了一个时代的产品,例如随身听、CD和DVD播放机。
Now Japan's device makers are an afterthought to Amazon, Apple Inc., Google Inc., and Korea's Samsung Electronics Co. No longer the kings of electronics, Sony, Panasonic Corp. and Sharp Corp. combined to lose about $20 billion in the past fiscal year. Compare that to the $6.4 billion in record profits those firms delivered only four years earlier.
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