It's colloquial wisdom that an air of mystery increases sexual desire, and research bears that notion out. Think of the common “the thrill is gone” complaint that accompanies the long-term relationship, for one. And one recent study showed that women who were uncertain of a man's feelings toward them ended up reporting more attraction to those men. It's essentially the plot of many a rom-com: We're drawn to the people we can't quite figure out.
Because of their historical link with edginess and glamour. We take their ubiquity for granted today, but sunglasses are a relatively modern everyday accessory, Brown said. Sales started to pick up in the 1920s, but they didn’t become commonplace until about two decades after that. The way sunglasses were most often used prior to their commercialization helps explain some of their inherent coolness, Brown said, because in their early days sunglasses were primarily used during risky water and snow sports, and were also associated with new technologies like airplane travel, which made them seem “daring and thoroughly modern.”
Soon after that, Hollywood stars of the 1950s and 1960s started wearing sunglasses to defend themselves from being recognized by the public or harassed by paparazzi, whose flashbulbs would often explode violently, sometimes literally in their faces, Brown said. But regardless of practicality, movie stars’ adoption of the accessory cemented the link between sunglasses and glamour.
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