Apple Watch绝对不是个没用的东西_BEC初级作文

Apple Watch绝对不是个没用的东西

设计，是手表品牌可以不断变化的皇牌。我们可以从最近的手表发布会，包括苹果手表的发布会庆祝其个性化的场合中发现，不同品牌的手表都有其独特的设计标志。想想从中的商业链是怎样连接起来的，从Macbooks的滑盖，每一件产品都有其独特的智能贴纸，也就是把公司商标直接地展示在产品上。当然，多种手机应用也能适应不同品牌的客户端。

But couldn't other smart watch entrants do the same thing? Forrester survey data shows that interest in wearing a wrist-based computing or sensoring device had grown from an already-high 28% in 2013 to an impressive 42% in 2017, all before the Apple Watch was a thing. But ask an average person if they know about the Pebble, the Samsung Gear products, or the new Moto 360 and you'll get blank stares in return. They may know the Nike Fuel Band or Fit Bit.

那么，其他新兴的智能手表制造商不就可以照样宣传了吗？福雷斯特研究公司的数据显示，人们对于携带智能腕表的兴趣从2013年的28%上升到2017年的42%，这全都归功于苹果手表的出现。不过，通过采访路人，问及他们是否认识一款名为Pebble的三星智能手表，或者最新的摩托罗拉360手表，得到的答复都是不知道。也许他们只知道耐克的运动腕带或者是Fit Bit智能腕带。

I'd argue that none of those devices delivers on our four needs as fully or as conveniently as Apple. For example, even though Pebble is aiming for all four needs, it has used less-convenient technology to deliver on those needs — admirable as the early entrant but insufficient at this stage in the market. Samsung, on the other hand, has created a device that promises to meet these four needs fully, but as a company it doesn't have the market power to draw other app makers into the environment as quickly as Apple can, giving Apple an app variety advantage from its first day on sale — as the mobile payment system announcement demonstrates. And in the mind of the potential buyer, Samsung and the others suffer vis-a-vis Apple because none can offer the reassurance — itself a form of comfort — that the company behind it has delivered on this before.[/en