1. 你要解决什么问题?
If you can’t clearly state the problem your product or service solves, you probably don’t have a successful idea.
如果你无法明确说出自己的产品或服务能解决的问题,你的点子可能根本就不靠谱。
2. How have others attempted to solve this problem before, and why did their solutions succeed or fail?
2. 此前其他人是如何试图解决这个问题的?他们的解决方案成功或失败的原因是什么?
There’s a lot you can learn from those who have gone before you.
你可以从先行者那里学到很多。
3. How many specific benefits for your product or idea can you list?
3. 你能为自己的产品或创意列出多少个具体的优点?
The more you can think of, the more likely it is that you’re meeting a real need and can be successful.
你能想出来的优点越多,便越有可能表明你的产品真正满足了一种需求,成功的几率也就越大。
4. Can you state, in clear language, the key features of your product or service?
4. 你能否用清晰的语言说明该产品或服务的主要特性?
Not being able to easily describe the key features of your idea is a warning sign that the idea isn’t well thought out yet.
如果你无法用简单的语言描述这些主要特性,这可能意味着你的想法尚不成熟。
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