小米进军美国先卖耳机和腕带_BEC初级作文

小米进军美国先卖耳机和腕带

巴拉曾在谷歌（Google）的管理层任职，他说小米正在和至少六家巴西制造企业进行“极为深入的探讨”，但没有透露这些企业的名称。这将有助于小米规避巴西约60%的进口电子产品税。

The industry is particularly curious about Xiaomi’s potential to make a dent in the United States, which is the world’s biggest mobile market in dollar terms but one where phone sales are controlled by telecoms carriers and where Apple holds sway.

业界特别想知道小米在美国的发展潜力。美国是全球最大的移动设备市场（以美元计），但美国的手机销售由电信公司控制，而且还有苹果这个行业霸主。

Co-founder and President Lin Bin told reporters on Thursday that Xiaomi will launch its first online sales site, Mi.com, in a few months, directly selling items from earphones to smart bands to American consumers.

小米的联合创始人及总裁林斌周四对记者表示，小米将在几个月内推出第一个网店Mi.com，向美国消费者直销小米耳机和智能腕带等产品。

The company is eschewing bigger-ticket items like phones and tablets for now partly because of the United States’ carrier-sales and phone subsidy structure, which eliminates Xiaomi’s cost advantage. More generally, Bin and Barra talked about the time and effort needed to tailor its MIUI Android-based operating systems for individual markets and obtain certification, among other things.