Louis Vuitton's logo is known the world over, and now its luxury products are finding their way inside video games.
路易威登的标志全球知名,现在这一品牌的奢侈品要进入电子游戏领域了。
The French designer is making virtual items in a game called "League of Legends" that people can buy with real money.
法国设计师正为《英雄联盟》游戏制作虚拟物品,人们可以用真钱来购买。
It's part of a new deal announced Monday, the latest in a growing trend of luxury brands teaming up with video games as they seek to find new digital audiences.
这只是周一宣布的新协议的一部分。现在越来越多的奢侈品牌和电子游戏合作来发展新的数字顾客,此次是最新的合作。
Louis Vuitton and "League of Legends" developer Riot Games' partnership extends beyond virtual clothes.
路易威登和开发《英雄联盟》的拳头公司的合作不仅限于虚拟服装。
The French fashion house will also release a "League of Legends" inspired fashion collection and a custom-made trophy case for the League's annual esports finals to be held in Paris this November.
这家法国时装公司也将推出《英雄联盟》主题的时装系列,还有为今年11月份在巴黎举办的《英雄联盟》年度电子竞技总决赛定制的奖杯盒。
The partnership will last for three years to encompass the 2020 finals in China and 2021 finals in North America, according to Riot.
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