广场舞跳出千亿市场规模中国大妈演绎美好新生活_BEC初级作文

广场舞跳出千亿市场规模中国大妈演绎美好新生活

A huge market has been established in China thanks to square dancing, an exercise routine performed to music in squares, plazas, and parks of the country's cities by middle-aged and retired women.

广场舞在中国已衍生出巨大的市场。这是一种中年和退休妇女伴随着音乐，在中国各个城市的广场、公园进行的日常锻炼。

It is estimated that 100 million square dancers in the country are creating a 100 billion yuan market.

据估计，人数达1亿的中国广场舞大妈们正创造出一个规模为千亿元的市场。

Just go to e-commerce platform Taobao and search for key words like "dancing costume", "boombox", and "portable video player", and hundreds of thousands of items will pop up.

只要在电商平台淘宝上搜索“舞蹈服装”、“拉杆音响”、“便携式视频播放器”等关键词，几十万件相关商品便会映入眼帘。

广场舞跳出千亿市场规模中国大妈演绎美好新生活1

These three items, which are closely related with square dancing, are responsible for 25 million yuan of transactions on Taobao each month. Based on a conservative projection, the sales volume of the offline market is thought to be 10 times of that online.

这三种和广场舞紧密相关的商品在淘宝的月销售额达2500万元，而线下销售额保守估计是线上的10倍。

Statistics by Chinese e-commerce giant Alibaba show that in the first nine months of 2017 people aged 50 and over purchased an average of 44 items online, spending nearly 5,000 yuan on average.