As part of a modernisation push by its owners, Camden Market will ask more than 1,000 shops and restaurants to sign up to the app over the next four months, so that people with Chinese bank accounts linked to WeChat can shop in the market using their smartphones.
卡姆登市场将要求逾1000家商店和餐厅在接下来4个月里与微信签订合作协议,这样微信上绑定了中国的银行账户的人就能使用智能手机在卡姆登市场购物。这是卡姆登市场的所有者推动该市场现代化的一部分。
The idea is to replicate a system that Alipay, the rival Chinese payment app, has already implemented in the Harrods and Selfridges department stores. “In terms of the Chinese market it just offers a very good opportunity to us,” said Ceri Davies, operations director at Camden Market. “They’re currently super attracted by the likes of Selfridges and Harrods and the more ways there are of paying, the better.”
这是为了复制微信支付的对手支付宝(Alipay)在哈罗德百货(Harrods)和塞尔福里奇百货(Selfridges)铺设的支付系统。“在中国消费者市场方面,这给了我们绝佳的机会。”卡姆登市场的运营总监凯里?戴维斯(Ceri Davies)说,“他们现在很受像塞尔福里奇百货和哈罗德百货这样的购物场所吸引,支付方式越多越好。”
Tencent has already rolled out its payment platform — known in China as WeixinPay — around the world but this is its first foray into the UK. It is mainly targeting Chinese tourists, who can use their phones to pay while on holiday.
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