耐克推出适合穆斯林女性的泳衣_BEC初级作文

耐克推出适合穆斯林女性的泳衣

确切地说，这款泳装是由不同的部分组成的：头巾、束腰外衣和裤子。耐克创意总监、副总裁玛莎·摩尔通过Skype电话表示：“我们真的很喜欢为运动员设计产品，特别是我们注意到部分市场未得到充分开发，或人们无法参与他们想参与的领域的时候。我们有幸去了东南亚，做了设计师们都会做的事：观察。”

Moore and the rest of the Nike design team noticed that while they were used to seeing non-Muslim and American women enjoying water activities in string bikinis and skin-tight one-pieces (in co-ed pools and on public beaches), women in southeast Asian and Middle Eastern countries had to swim in women's only pools, since they had few modest swimwear options that provided full coverage.

摩尔和耐克的其他设计团队注意到，当他们习惯于看到非穆斯林和美国女性穿着比基尼和紧身连衣泳裙（在男女共用的泳池和公共海滩）享受水上活动时，东南亚和中东国家的女性只能在女性专用的泳池中游泳，因为她们几乎没有可以覆盖全身的合适的泳装。

Even when total coverage, wetsuit-style bathing suits are available to women, there is the additional concern that they don't provide optimal mobility in the water. "When we did see people swimming in Australia in full modesty outfits, we learned from lifeguards that that's who they are most concerned about because of how heavy and layered they are ... it becomes a dangerous issue, [they're] super heavy in the water," Moore says.