Their studio provides art supplies - paint, canvas, brushes, and art instructors. Paring that with wine or beer is optional.
The beauty of this is you dont have to be an artist. You can come and know nothing about painting. There is an artist who teaches you how to paint a painting in two to three hours. That is a twist, said Maloney.
Their first class in 2007 had only seven people. But it grew steadily and two years later the entrepreneurs decided to franchise their business.
Our frequent painters, customers, were asking us for these studios in their towns. They think we should franchise. Our first three franchises came out of customers, said Maloney.
Today there are about 200 companies offering so-called paint and sip parties, and Entrepreneur magazine named Painting with a Twist the top franchise in the industry this year.
I think that what makes a business separate from being just a regular business to be a very successful business is the passion behind it. If you love what you do, you never work a day in your life, commented Maloney.
As Painting with a Twist expands, the entrepreneurs are proud that they are creating jobs.
We are the largest employer of artists in the United States outside the school system. At this point, we have close to a thousand artists working in our franchises, said Deano.
Maloney says giving back to the community remains a core component of their business model.
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