The company's approach is science backed -- Cooke's co-founder is neuroscientist Greg Detre -- and draws on the latest research into learning and memory as well as Cooke's unusual expertise. The company is even currently running a test to discover which memorization techniques work the best of all. So when Cooke got in touch recently offering to share tips with Inc.com readers, I told him to send them on over. In his own words, here's what Cooke suggests if you want to sharpen your own memory:
公司所采用的方法是有科学依据的——库克的共同创始人是神经系统科学家格雷格·霍格(Greg Detre)——并且将最新的研究还有库克不寻常的专家建议加入到了学习和记忆中去。公司现在正在运行一个测试来检测哪一个记忆方法最为有效。因此当库克得知要与Inc.com上的读者分享记忆贴士的时候,我告诉他将分享都发送过来。用他的话来说,如果你想迅速提高记忆力,以下就是库克的建议:
1. Location is key
1. 位置是关键
Quite a common experience is for context to mess with memory in quite a severe way. For instance, you're in the kitchen, and you think "I must get my raincoat from the bedroom" and you head upstairs. Once there, you can't remember what you came for. You return downstairs, and immediately remember. You head upstairs, and again can't remember what you were looking for. I'm a memory champion, and I've been known to do three loops of such nonsense. The trick is to imagine what you're looking for in the location you're headed to. That way the new context will contain the memory of what you were looking for.
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