1+1+1+1+1+1+1+1+1=47成立吗?在twitter上面我看到微软和安卓拥趸们叫嚣昨天会议上的所谓创新不过是对别的平台的冷饭热炒。总体来说,他们说的倒也没错——苹果每走一步似乎都有先例可循。某些情况下,比如iOS 5,苹果纯粹是在炒冷饭。苹果公司的的显著特点不在于做别人没有做过的事情,而在于按自己的时间表来做别人做过的或正在做的事情(有时早的出奇,有时晚的离谱),并且力图把这些事情做到最好。此外,苹果做事完全独立自主,个性张扬,天衣无缝(虽然“天衣无缝”有时也有注水嫌疑,但是它做出的努力却值得肯定)。倘若要说昨天的苹果会议事关重大,从创新角度上来讲的话其实也没什么了不起的,因为苹果就是以创新著称的;但要是从推陈出现,化腐朽为神奇的角度上来讲的话,再多的溢美之词对于苹果都不为过。
What does the last week mean for the Microsoft vs. Apple wars?People sure like to talk about the competition between these two companies–which makes sense, since it's been going on for at least thirty years–but it's really been pretty quiet in recent years. Microsoft has had a monopoly on PCs under $1000, and Apple has had one on PCs over $1000, and they've both made lots of money. (And Apple has sprinted ahead on the mobile front, where Microsoft is still lacing its running shoes.) Between last week's Windows 8 peek and yesterday's news, though, the two companies are coming back into existential conflict. Microsoft is trying to reinvent Windows into a post-PC operating system. Apple is giving iOS, its post-PC operating system, a level of autonomy formerly reserved for PCs. What the two companies are doing is simultaneously oddly similar and wildly different. (More thoughts to come on this.)
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