On character
I’m the only person I know that’s lost a quarter of a billion dollars in one year. It’s very character-building.
有关品格
我是唯一一个我所知道一年损失了2亿5千万的人。但这对塑造品格很有帮助。
On good design
That’s been one of my mantras — focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.
有关好的设计
这一直是我的一个座右铭——集中和简单。简单,可以比实现复杂的东西更难。你必须花很多力气去让你的思维变得简单、有条理。但最终它的价值非常大,因为一旦你到达了那一步,你就可以撼动山脉了。
On his outlook
Being the richest man in the cemetery doesn’t matter to me. Going to bed at night saying we’ve done something wonderful, that’s what matters to me.
有关他的愿景
做墓地里最富有的那个人对我来说毫无意义。对我真正有意义的是,晚上去睡觉前可以说自己做了一些精彩的事。
On his role at Apple
This is not a one-man show. What’s reinvigorating this company is two things: One, there’s a lot of really talented people in this company who listened to the world tell them they were losers for a couple of years, and some of them were on the verge of starting to believe it themselves. But they’re not losers. What they didn’t have was a good set of coaches, a good plan. A good senior management team. But they have that now.
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