Apple's done it. Microsoft's doing it. And now Samsung's doing it too. But Google -- at least according to Android head Andy Rubin -- has no plans to open up its own shops.
苹果(Apple)有专卖店。微软(Microsoft)也有。现在连三星(Samsung)也加入了这个行列。不过,谷歌(Google)目前暂时没有开店的计划,至少Android业务负责人安迪?鲁宾是这样说的。
Rubin addressed recent rumors that Google (GOOG) is looking into opening retail stores at this week's Mobile World Congress in Barcelona, telling a small group of journalists that the company "has no plans" to jump onto the brick and mortar retail bandwagon. "You don't have to go into the store and feel it anymore," he said about the purchasing process for consumer handsets. As for Google's Nexus line of products, Rubin said the program isn't "far enough along" to necessitate a retail presence.
此前有消息称,谷歌正考虑开设实体零售店,不过,鲁宾在巴塞罗那移动世界大会(Mobile World Congress in Barcelona)上驳斥了这个传闻。他告诉一小群记者,谷歌“没有计划”进军传统零售领域。鲁宾在谈到消费手机的购买过程时表示:“消费者没必要再去商店体验产品。”至于谷歌的Nexus系列产品,鲁宾称该项目不“足以”构成谷歌开设实体零售店的理由。
Some have speculated that physical stores could help consumers experience Google-made products first-hand, much like Apple's (AAPL) retail stores helped turbocharge its epic turnaround. "We believe having local presence will undoubtedly help Google in building its hardware business where it can showcase its expanding product line including Chromebooks, Nexus and Motorola smartphones and tablets, Google TV, and Google Glass," Sterne Agee analyst Shaw Wu wrote in a recent report. Not to mention, "it will help build brand and customer loyalty."
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