- Better: The food industry can grow faster if food trucks focus on convenience, competence and cost-effectiveness.

-更好的写法：如果食品交易聚焦于便利性、管辖权和成本效益，那么食品行业会发展得更快。

3. Active, rather than passive.

主动，而不是被动

示例：

- The offering price was established by the real estate vendor and the negotiation process was initiated by the real estate buyer.

-定价是由房地产商决定的，协商过程是由购房者发起的。

- Better: The real estate vendor set the offering price, and the real estate buyer started negotiating.

更好的写法：房地产商定价，购房者展开协商。

4. Know who your target audience is.

了解目标受众

Who are you writing for? Who do you expect to read your article, your book, or your blog post? Will they care about what you’re talking about? Will they understand the message that you’re trying to get across? Good writing isn’t generic; it’s specific because it’s targeted towards a group of people with something common binding them.

你为谁写作？你期望谁来读你的文章、你的书或你的博客？他们关心你写的内容吗？他们会理解你想表达的信息吗？好的写作不是泛泛的；而是具体的，因为它针对的是一群有共同特征的人。

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