2. Network in reverse. Use social media, and any industry contacts you have (from your previous jobs, for instance) to "seek out people who work for your target employer, or who know someone who does," Stevens advises. "Instead of leading you to the right job, as traditional networking does, reverse networking starts with the job and leads you to people who can help you get it." Insiders can tell you, for example, what aspects of your experience you should stress in an interview. They may even give you a referral.

2. 逆向拓展人脉。通过社交媒体以及个人在业内的人脉关系（比如过去工作中认识的人），“找出在你目前应聘公司工作的员工，或认识这家公司某位员工的人。”史蒂芬斯建议。“逆向人脉拓展不同于通过传统的人脉关系，它不是要帮你找到合适的工作，而是从具体工作的职位出发，通过人脉拓展，找到能帮你成功拿到这份工作的人。”比如，内部人士可以告诉你，在面试中你应该强调哪部分经验。他们甚至能当你的推荐人。

3. Join the same professional or volunteer group as the hiring manager. If you already belong to a trade association where the hiring manager is also a member, make it a point not to skip any events where you might run into him or her. "These kinds of functions provide a good, low-key way to get to know each other better," Stevens notes.

3. 加入招聘经理所在的职业或志愿者团体。如果你早就参加了某个行业协会，而招聘经理也是该协会成员，就要留意别错过可能遇到他/她的任何活动。史蒂芬斯说：“这类活动是一个很好方式，可以潜移默化地加深彼此的了解。”

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