But startup companies are also the beneficiaries of perks, often in the form of discounts from service providers, larger technology companies—even other startups. HubSpot, a marketing software company in Cambridge, Mass., offers 90% off its very expensive software for one year to early-stage startups with less than $1 million in funding and revenue. Participants in the 500 Startups accelerator have access to 250 different perks, including a year of free email distribution from SendGrid, a free business credit report consultation from Dun and Bradstreet, and cheaper snacks for the office.
但与此同时,初创公司自身也是福利政策的受益者,服务供应商、大型科技公司、甚至其他初创公司以折扣价的方式提供了这些福利。位于马塞诸塞州坎布里奇的营销软件公司HubSpot,就对运营资本和收入低于100万美元的早期初创公司提供一年的优惠,使它们能以一折的价格使用HubSpot非常昂贵的软件。参与创业加速器500 Startups训练的公司则能享受250种优惠,包括免费使用群发电子邮件服务SendGrid一年,获得信用管理公司邓白氏(Dun and Bradstreet)的免费商业信用报告咨询,以及价格更便宜的办公室零食。
Unlike regular businesses, startups are geared for hyper-growth. A tiny client without money to spend on services can quickly turn into a massive one that is flush with cash. (Consider Uber, which reportedly brought in $1 billion in car service bookings after just three years in business.)
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