Do your homework
Mary Goldsmith’s biggest pet peeve when she was an executive recruitment consultant was applicants “who didn’t bother to edit their resume to reflect the needs of the organisation, or role requirements, even when a comprehensive position description was available.”
Not taking the time to customize your resume gives a really bad first impression.
“It looked like sheer laziness, which can appear disrespectful to the person screening your application at the other end,” said Goldsmith, now a Melbourne, Australia-based executive career coach.
Research the company before you complete your application. Check to see if the organization has a company page on business networking site LinkedIn. If it does, look for clues about how to develop your application, suggested Goldsmith. See if you know anyone working there. If you do, ask them about the company and what they look for in people. Check employee profiles to get an understanding of the type of people they recruit and what they value. “Use this information to modify your application and decide if you're a likely fit and if the application is worth pursuing,” said Goldsmith.
Name dropping
If you have experience at a well-known company (in the case of Zaveri: Cisco), take advantage of it, suggested Steven Yeong, a recruiter coach at Hof Consulting in Singapore. "Continue to highlight your experience [there] in your CV,” he said in an email. And send your CV to all of the direct competitors of the company where you worked.
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