In 2004, Roger von Oech, who had been writing and consulting on workplace creativity since the ’70s, developed a puzzle that was a 30-sided polyhedron assembled from 30 tiny magnetic pyramids. The point was not just to reassemble the object once it was dismantled, but to reconfigure the pieces in interesting ways. In 2006, he began to market the toy as the Ball of Whacks.
罗杰·冯·厄克(Roger von Oech)自70年代以来一直从事职场创意方面的撰稿和咨询。2004年,他开发出了一种益智游戏——将30个小巧的磁性棱锥组装成一个30面体。其重点并不仅仅在于将玩具拆除重装,而是要以有趣的方式重装。2006年,他开始向市场推出这款玩具,称为Ball of Whacks。
“I basically created this product for cubicle geeks, people working with their minds, coming up with ideas,” he said. “They need to take a five- or 10-minute break, now and then, to pick up a physical object.”
“我创作这款产品,基本上是为了服务于办公隔间里的怪才,他们用自己的头脑工作,想出创意,”他说,“他们需要时不时休息个五到十分钟,把玩一下实体物件。”
Mr. von Oech found his market: Three years ago, Google bought 7,000 Balls of Whacks for its programmers and developers. He also appealed far beyond, selling around a million of the puzzles and their offshoots. He will introduce his latest, a more intricate version called the Big Ball of Whacks, at Toy Fair next week.
【如何避免职业生涯陷入停滞】相关文章:
★ 教你分辨真假朋友
★ 日本外相喊话外媒:安倍晋三的正确写法应该是Abe Shinzo
最新
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15