To be a *charismatic leader, it helps to have speaking skills that convey strength, experience, and *likeability. Contrary to popular belief, a speaker’s message might not matter as much as the style in which the speech was delivered. A new study finds it’s a leader’s tone of voice that actually assembles the masses.
要想成为一个有魅力的领导者,拥有能展现说服力、经验和亲和力的讲话技巧至关重要。与大家普遍认为的正相反,演讲的风格其实比演讲者所传递的信息更重要。新的研究表明,一个领导者讲话时的音调才是能否吸引听众的关键。
Researchers from the University of California analyzed the vocal stylings of four US politicians–Hillary Clinton, Carly Fiorina, Bernie Sanders and Donald Trump. They found that while all of them presented wildly different messages, they altered their voices in similar ways, depending on the audience.
加利福尼亚大学的研究者对四名美国政客——希拉里•克林顿、卡莉•费奥莉娜、伯尼•桑德斯及唐纳德•特朗普的声音模型进行了分析。他们发现虽然四个人传达的信息大相径庭,但他们都会根据不同的听众群来改变音调。
“Politicians use voice as a very powerful behavior to convey their charisma,” Rosario Signorello, one of the researchers behind the work, said at a recent briefing.
“政客们用声音作为强有力的手段来展现个人魅力。”该项目的研究人员罗萨里奥•希诺纳雷洛在近期的发布会上说。
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