The path of economic development, with a market-led and export-oriented economy and a booming private manufacturing sector, has been called the "Jinjiang Model."

When Xi Jinping worked in Fujian between 1985 and 2002, he inspected Jinjiang seven times. Summarizing Jinjiang's success story in 2002, he said the city's achievements were due to a localized market-oriented economy, hard-working locals, honest market players and effective local government.

"Xi's thoughts on Jinjiang's development are never outdated," said Gao Ming, a Fuzhou University professor. "The spirit of reform and opening-up within Jinjiang's development in the past four decades can also guide China's development in the new era."

FOCUSING ON THE REAL ECONOMY

As a local proverb goes, "barren land might not produce good crops but gold." It was poverty that forced Jinjiang people to change.

"Only by setting up your own business can your family live a good life," said Hong Zhaoming, who set up his clothing workshop in 1984 at Yinglin Village after peddling fruit, pork, fertilizer and rice for years. He later created K-Boxing, a top jacket brand in China.

Since China's reform and opening-up in 1978, merchants from Jinjiang have made use of the city's geographic advantage to sell goods from overseas to other parts of China.

In the early years of opening-up, setting up business needed courage not only from entrepreneurs, but also from local governments.

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