BETTER IPR PROTECTION
The guideline demands the improvement of mechanisms for rapid and coordinated IPR protection and joint disciplinary action against credit, the improvement of the IPR protection mechanism for e-commerce, and the establishment of a comprehensive and diversified resolution mechanism for intellectual property disputes.
China has strengthened its IPR protection with uNPRecedented intensity in recent years, said Zhang Zhicheng, an official with the National Intellectual Property Administration.
For example, to deter firms from infringing upon IPR, China has been working to improve the system of punitive damages for infringement, Zhang said.
Meanwhile, China has raised the efficiency of its approval process for trademark patents. At present, the average approval cycle for invention patents is just under two years, and the time of approval for trademark registration averages less than five months, Zhang said.
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2020-09-15
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