"It will put into place a mechanismthat will allow over 50 percent more US films into the Chinese market," he added.
"By promoting the growth of a legitimate marketplace for US movies in China, this agreement will also complement efforts to fight movie piracy and help protect the jobs of workers in both countries, whose livelihoods are dependent on a healthy entertainment industry."
The Chinese film market is large and growing quickly; last year, box office revenue was up to $2.1 billion, much of it from 3D titles, which are a rapidly growing sector of the film industry, said the White House.
相关权威人士声音:
美国副总统乔·拜登:“此次同中方达成的协议将更加有助于美国片商和独立影人走进中国,这还将为美国电影及周边产业增加数以千计的就业机会。与此同时,处于快速增长中的中国观众也将欣赏到更多美国及全球各地的优质电影。
美国贸易代表Ron Kirk:“美国片商和独立影人都把中国当做全球最重要的市场,但由于中方强加的障碍人为导致美国电影人在中国市场的收入缩水,但此次达成的协议将改善这一现状,极大增强美国在自己最大电影出口市场的出口份额。
美国电影协会(MPAA)主席兼CEO Chris Dodd:“作为美国电影协会一直以来的首要任务,这是美国电影出口中国的一个重大进展,同时对于数以百万依赖于娱乐产业的工作者和商人来说,这都是一个天大的好消息。此次里程碑式意义的达成将会为美国片方带来丰厚的票房回报,还将改善引进机制,使得进入中国市场的美国影片涨幅超过50%。
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