These campaigns have now taken their place in the pantheon of bad advertising. Here are a few more picks from recent memory.
所有这些都已经在广告败笔的行列中名垂青史。以下是近期其他一些犯过类似错误的广告。
Snickers
士力架
Here's another one that left a sour taste. The Snickers TV advert featuring Mr T as BA Baracus from The A-Team was pulled after it was accused of being insulting to gay men.
这又是一则让人恶寒的广告。士力架的一则电视广告由T先生扮演《天龙特攻队》中的B.A.•巴拉克斯,在被批评侮辱男性同性恋后,这则广告也被撤掉。
Mr T is shown firing Snickers chocolate bars at a man who's speed walking in tight yellow shorts, while yelling, "You are a disgrace to the man race. It's time to run like a real man."
广告中,T先生在向一个身穿黄色紧身短裤、正在快走的男人狂扔士力架巧克力棒,并且喊道:“你真是男人的耻辱。是时候像个真正的男人那样奔跑了。”
Confectionery giant Mars, which owns Snickers, released a statement saying the advert was intended to be funny but that "humour is highly subjective".
士力架的母公司、甜品巨头玛尔斯发表声明称,这则广告本意是想幽默一下,但“幽默是非常因人而异的”
Dunkin' Donuts
唐恩都乐
【从百事可乐到妮维雅:细数那些引发争议的广告】相关文章:
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