咨询集团艾睿铂(AlixPartners)上海主管罗曼(Ivo Naumann)表示:“这些产品仍需要改进,才能真正与国际品牌平起平坐。”
"At the end of the day, I think it's a question of scale. None of the independent Chinese carmakers has a scale that could -truly compete with large global carmakers," he adds, noting that even Geely, which also owns Volvo, produces fewer than 1m cars a year while the global market leaders produce several times that.
“归根结底,我认为这是一个规模的问题。非合资的中国汽车制造商没有一家能够真正在规模上与大型海外同行较量,”他补充说。罗曼指出,即便是旗下拥有沃尔沃(Volvo)的吉利,汽车年产量也不到100万辆,而全球市场领先车企的年产量几倍于此。
Meanwhile, prevailing winds increasingly favour global carmakers, analysts say. As China gets richer, car buyers often want to upgrade to foreign models and as the first big wave of car buyers replaces their first car, many are increasingly willing to pay for foreign reliability, not to mention resale value.
与此同时,分析师们表示,情况越来越有利于海外汽车制造商。随着中国变得更富,汽车买家往往想要升级至国外车型,同时随着首批购车族纷纷换车,其中许多人越来越愿意为国外车型的可靠性(且不提转售价值)掏钱。
Even Beijing's decision to force foreign carmakers to create indigenous joint -venture brands could cannibalise demand for independent Chinese brands, says Bill Russo of Synergistics, a consultancy, who is also a former head of Chrysler in China.
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