大家买了衣服为什么会后悔_BEC初级作文

大家买了衣服为什么会后悔

一般人认为购物者多是为自己乱花钱而后悔，但研究显示这种看法并不正确。研究发现，事实上，从长期来看，购物者最后悔的是错过了买到某件实用的或更便宜的商品所带来的享受。这项研究是哥伦比亚大学商学院(Columbia Business School)营销学教授瑞恩•科维茨(Ran Kivetz)和哈佛商学院(Harvard Business School)工商管理学助理教授阿奈特•凯南(Anat Keinan)开展的，研究论文于2008年刊登于《市场营销研究期刊》(Journal of Marketing Research)。

Michael Fanelli, a 50-year-old construction project manager who lives in New York City, still holds on to a few pairs of patterned pants from high-end label Etro he purchased years ago. When he was shopping, 'I was looking for something that makes a statement, ' he says. 'I look at them now and it's 'what was I thinking?''

50岁的迈克尔•法内利(Michael Fanelli)是纽约市的一名建筑项目经理，他还保留着多年前购买的几条高端品牌艾特罗(Etro)的花裤子。他说，他购物时“会寻找那些能彰显个人品味的东西，但现在我看到这几条裤子时心里会嘀咕：‘当时我是怎么想的？’”

Mr. Fanelli owns a lot of shirts with prints and patterns, which made it tough to match with the trousers. He occasionally wears the pants but feels self-conscious whenever he does. He keeps putting them back in his closet in part because they are 'really nice quality.'