Forget the breathless coverage of China Mobile offering the iPhone for a moment. Yes, it's huge news for China's biggest wireless carrier and Apple (AAPL) -- and we've heard plenty to the point. But the real game changer for China is another mobile milestone that's nearly as imminent: the rollout of the faster wireless network standard 4G.
中国移动(China Mobile)即将发布iPhone的消息铺天盖地,让人喘不过气来。诚然,对于世界最大的运营商中国移动和苹果公司(Apple)而言,这绝对算得上是大资讯,可惜大家早就听腻了。近来对于中国移动通信界真正的里程碑事件是——4G网络牌照即将发布。
People elsewhere in the world take 4G for granted. I should know -- I once did. After 4G came to New York, my smartphone became faster than my PC. I watched Netflix (NFLX) on my iPhone. Google Maps (GOOG) search was instantaneous. Newspapers downloaded in seconds.
其它国家的手机用户对4G网络已经习以为常。我以前就是这其中的一员。纽约覆盖上4G网络之后,我发现智能手机的上网速度竟然比PC机要快了。我可以在iPhone上观看Netflix视频;谷歌地图(Google Maps)的搜索速度堪称实时;而下载一份报纸只需要几秒钟。
Not so in China. Here, 3G still rules. I moved to Beijing this year, and the downgrade from 4G to 3G was brutal. The same apps weren't the same. Google Maps? Acceptable, but not great. Apple Newsstand: painfully slow. Yahoo Fantasy Football (YHOO) ... well, just don't wait to set your rosters.
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