The experiment revealed that the people who paid $8 (£4.70) for the food enjoyed their meal 11 per cent more than those who ate the ‘cheaper’ buffet.
实验显示,支付8美元的人们对食物的好评度比支付较少价格的人们高11%。
Interestingly those that paid for the $4 (£2.40) buffet said they felt guiltier about loading up their plates and felt that they over ate.
有趣的是,那些支付4美元的人们说对于在盘子装满食物感到罪恶,他们觉得自己吃太多了。
However, the scientists said that both groups ate around the same quantity of food in total, according to the study presented at the Experimental Biology 2017 meeting this week.
然而,根据这周发表在2017年《实验生物学》会议上的研究结果,科学家们表示两组人群食用的食物总量大致是一样的。
Brian Wansink, a professor of consumer behaviour at the university, said: ‘We were fascinated to find that pricing has little impact on how much one eats, but a huge impact on how you interpret the experience.’
该大学的消费行为研究教授Brian Wansink说:“我们很不可思议地发现价格对于人们进食的分量没什么影响,但对于人们如何评价食物却有很大影响。”
He thinks that people enjoyed their food more as they associated cost with quality and that small alterations to a restaurant can change how tasty people find their meals.
【囧研究:饭菜越昂贵,感觉越好吃?】相关文章:
★ 爱就在你手中
最新
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15