Bobbie Izeman, longtime owner of a bridal consulting service that bears her name, echoed the sentiment, adding that some couples even eschew a table 13 at the reception.
Still, previous iconic dates have proved popular.
A review of marriage licenses granted in Franklin County from 2000 to 2010 (the last year with readily available data) underscores the trend: The average increase in the number of weddings on a date with same or sequential numbers from a comparable date the previous year equaled about 200 percent.
On July 7, 2007, for example, 275 couples were married in Franklin County — a 164 percent increase from the average number of weddings on similar dates from 2000 to 2010 (excluding 2007), according to data from the Franklin County Probate Court.
Each of the three other Saturdays in July 2007 yielded 132 weddings or fewer.
Wedding professionals cite several reasons for the popularity of dates with certain numerals: They allow creativity in wedding planning; are generally considered lucky; help couples (especially grooms) remember their anniversaries; and, in some cases (such as 7/7/07), reflect biblical references (the seven virtues, the seven cardinal sins and the seventh day of rest).
The appeal of the dates illustrates “a lot of core psychological processes that we’re generally not aware of,” said cognitive psychologist Llewyn Paine, who has written about iconic dates on her website.
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