A moviegoer's worst nightmare or the coolest wave of the future?
它是观影者最可怕的噩梦还是未来最酷的潮流?
The new "bullet screen," or danmu, model of movie-watching that has recently been introduced in select theaters in China can perhaps be most pithily summed up with the title of the 2010 Chinese action comedy "Let the Bullets Fly."
最近中国的一些剧院引进了新的观影模式——“弹幕”,它也许可以用2010年中国动作喜剧电影《让子弹飞》的标题来简洁地概括。
In this case, the bullets don't refer to actual bullets, but to text messages that audience members send via their mobile phones while watching the film. The messages are then projected onto the screen, so that at any given time the scene may be overlaid with multiple "bullets," or comments, scrolling across the screen.
在这里,子弹指的不是真的子弹,而是观众在观影时用手机发送的短信。这些短信投射到银幕上,所以银幕随时可能被好多滚动的“子弹”或者评论所覆盖。
What might seem like a hellish scenario for those still keen on the solitary escapism associated with a traditional movie-going experience is meant to appeal to younger audiences for whom mobile phones have become lifelines and sharing one's every thought — even about something as banal as the air-conditioning in the cinema — has become a way of life. Over the past month, several theaters around China have been experimenting with "bullet screen" showings of films like the 3-D animated film "The Legend of Qin" and the third installment of the blockbuster young-adult franchise "Tiny Times."
【弹幕电影,究竟是噩梦还是潮流】相关文章:
最新
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15