除了要懂得故事的力量,我们还需要知道怎样做才能成为一个会讲故事的人。我曾听人说过:“当然,我明白讲故事的意义,但我是否要付出一定努力,才能使自己变成一个会讲故事的人?这种能力貌似不是自然生成的。”我总会回答说:“是的,我理解。曾几何时,直立行走、读书写字、使用电脑也曾经是非常不自然的事。不过,一旦明白了‘为什么’学习这些技能是值得的,你就会很乐意这样做。对吗?”
So in this article I want to remind readers of the compelling reasons why it is worth your time to become an effective storyteller, in the hopes that more managers and leaders will just get busy learning to tell stories instead of just spewing out information, directives and platitudes. Here are some of the many reasons why it is so worth it for you to decide, today, to become a great storyteller in 2017 and for the rest of your life:
因此,在本文中,我想告诉读者,花点时间努力成为一个会讲故事的人,具有令人信服的理由。但愿更多的经理人和领导者能够学会讲故事,而不是干巴巴地摆数据、定方向、说一些陈辞滥调。接下来,我就给你说说为什么你应该在2017年、乃至余下的整个人生中,成为一个会讲故事的人。
People Remember and Share Stories.The human brain is actually structured to retain memories in story format, with a beginning, middle and end. Long after listeners have forgotten your data, they will remember your story, and the wisdom embedded within it. And, if your story is authentic and compelling they will eagerly share it with others. Many leadership stories from your personal experience even have the potential to go viral, taking on a life of their own, spreading far and wide in your organization or social networks.
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